While Facebook, Snapchat, and Twitter have all recently bought Instagram, it remains to be seen how the new platform will affect the social network. What are the advantages of each service? How will it change the way we post images and videos? Below we’ll discuss the pros and cons of each. This article was written with the hopes of providing insight into the future of Instagram.
However, it’s important to note that these services do not directly compete with one another.
Facebook buys Instagram
It’s no surprise that Facebook has bought Instagram. The photo-sharing social network was valued at $300 million a few months ago, and has reached 30 million registered users before launching an Android app. But what’s Instagram’s future? How will Instagram’s employees react to the news? Facebook’s acquisition is a clear indication that Facebook is preparing to enter the advertising business. But how will Instagram fare after being acquired by Facebook?
Although Instagram has more than one billion active users and contributes more than $20 billion in revenue per year, many users were not enthusiastic about the acquisition. Because Instagram appeals to a very specific market – young smartphone users who consider themselves semiartistic – Facebook’s acquisition would ruin the service for them. The New York Times has covered Instagramers’ reactions. There are many reasons why Instagram users are not thrilled with the Facebook deal.
Snapchat buys Instagram
Despite the acrimony, Snapchat has continued to grow and is now worth $19 billion. Snap founder Evan Spiegel turned down a $3 billion buyout offer from Facebook CEO Mark
Zuckerberg and the investment bank that took Snapchat public downgraded its stock. The move comes at a time when Instagram is rolling out new features to blunt Snapchat’s appeal. With the Instagram purchase, Snapchat will need to find new ways to differentiate itself from Instagram.
In a recent interview, Snap founder Kevin Systrom did not name Snapchat by name, but instead referred to competitors. He said that Instagram deserves credit for making photos disappear, but he said other companies deserve credit as well. Whether Snapchat is a success or flop, the deal will give both companies a major boost in user numbers and attract more advertisers. And the deal will allow Instagram to benefit from Facebook’s massive user base.
Twitter buys Instagram
In April 2012, Facebook bought Instagram for $715 million. After the deal, Twitter tried to buy the company, but failed. While Mark Zuckerberg promised to help the company reach a global audience, Dorsey and his team pulled out. Twitter also blocked Instagram’s access to its following graph. Now, Facebook will own the majority of Instagram. Jack Dorsey has invested in the company. Instagram founder Kevin Systrom, a former Facebook engineer, has no plans of returning.
Instagram’s first acquisition was Snap, a photo-sharing app that drew attention and sparked a frenzy of acquisitions by social media giants. But the acquisition of Instagram by Facebook was surprising in its own right. Despite being much smaller at the time, Facebook faced fierce competition from Twitter and Google’s new social network. Former Facebook employees who requested anonymity to discuss the matter said the acquisition will boost Facebook’s market value.